Bokksu

Bokksu is a fun, tasty, an elevated Japanese food and subscription service that delivers a unique, culturally immersive experience. The brand includes The Original Snack Subscription Box, an e-commerce store for Japanese foods and items, and collaborations with iconic Japanese entities like Hello Kitty.
 

As Bokksu underwent a full rebrand, imagery and visuals were needed across all brand touchpoints to reflect its playful, elevated identity and bring the experience of Japan to life for its audience.